Title: Apple's "Sherlocking" of Third-Party Apps Could Impact Billions in Revenue - Analysis by Appfigures
Apple's practice of incorporating features from third-party apps into its own iOS and Mac systems comes with a hefty price tag, affecting apps with an estimated $393 million in revenue and 58 million downloads over the past year. Download the iOS 18 public beta now for a sneak peek at Apple's upcoming changes. Learn more about how this trend, known as "sherlocking," could impact the financial market and app developers.
Analysis:
- Apple's "sherlocking" of third-party apps raises questions about fair competition and access to proprietary data.
- Categories like trail apps, grammar helpers, and math solvers have generated significant revenue, with trail apps leading the way at $307 million per year.
- Trail apps accounted for 78% of potentially impacted revenue, with a 28% revenue growth year-over-year.
- Apps that offer unique features beyond what Apple provides may have an edge in retaining users.
- Apple's ability to offer built-in solutions could pose challenges for third-party app developers, especially those in declining categories like emoji makers.
Overall, Apple's practice of incorporating third-party app features could have a significant impact on the financial market and app developers, reshaping the landscape of app innovation and competition.